WORK WITH ME
With over two decades of experience in fashion, I specialize in buying, merchandising, and commercial strategy, bringing together business acumen, consumer psychology, and a customer-first approach to building brands.
I partner with fashion brands, retailers, startups, and organizations seeking strategic leadership, consulting, speaking, or advisory support. Whether you're looking to strengthen your merchandising strategy, optimize assortments, better understand your customer, or discuss the future of fashion and consumer behavior, I'd love to connect.
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I speak on various topics. From what it takes to build a winning brand, how to incorporate ai into your businesses to psychology, wellness, identity, and modern womanhood. My approach blends academic insight and lived experience.
Available for:
Keynotes
Expert panels
Corporate women’s groups
Wellness retreats
Universities
Moderated conversations & fireside chats
Podcast appearances
Booking inquiries: mail@gurkibasra.com
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I partner with brands that align with women’s wellness, psychological empowerment, culture, identity, and modern lifestyle.
What I bring:
Over 20 years of corporate experience in fashion & retail strategy
Strong credibility in psychology & brand evolution
Truth, intelligence, and depth
Types of partnerships:
Sponsored content
Brand ambassadorship
Campaign features
Event hosting
Product story telling
Thought leadership for brand partnerships
Brand panels or workshops
I only partner with companies whose values align with integrity, modernity, and well-being.
Partnership inquiries: mail@gurkibasra.com
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I’m available for interviews, expert quotes, opinion pieces, and cultural commentary that explore:
The evolution of fashion
Relationship and dating psychology
Mental health
Working in the fashion industry
Fashion merchandising/buying and retail strategy
Identity, reinvention & midlife
Wellness & emotional resilience
Cultural conversations around modern womanhood
Reality TV & the psychology of virality
I’ve been featured internationally through my appearance on Netflix’s Dating Around and bring a unique perspective shaped by personal experience, academic study, and deep professional history.
Press inquiries: mail@gurkibasra.com
EXPERT COMMENTARY
How Twentyfourseven is Reinventing the Showroom.
These Brands Broke Out in 2020. What’s Next?
The Future of Buying.
Does Fur Have a Future?
How Custom Made Clothes Became The Latest Craze.
10 Engagement Ring Styles and Trends for 2018 That Will be Everywhere.
— Glamour
The Business of Fashion.
One of the best money you can spend is on a Business of Fashion Professional Subscription. Aside from the insightful articles published everyday, you get access to the #BoFLIVE series. I had the pleasure of speaking at one of these events & highly recommend that if you’re in the industry, you carve out the time to attend these. In a work from home culture where we are more & more isolated, this is great way to stay on top of what is happening in the industry while also getting access to in depth courses & case studies. Click here to see upcoming live events.
Jewelry Independent Summit.
I worked with the Jewelry Independent summit during my time at Barneys & always enjoyed working with them. I was a guest speaker again during their virtual version of their summit. We covered many topics with a focus on what it takes to have the right branding in place in today’s digital era. Now is not the time to be complacent. You can watch by clicking below.
Metal & Smith.
When the Metal and Smith team came up with the idea of BEHERD the goal was simple; to impart jewelry wisdom in a fun format that addressed the needs and challenges they were facing as a designer community. I joined in on IG Live with Julie Lamb to help share some knowledge related to what designers needed to know about the retail market today.
National Jeweler.
“My Next Question” Webinar Series Hosted by Ashley Davis, Senior Editor of the National Jeweler. We discussed business principles that are important in running a productive brand and provided insights on why many fashion businesses fail and what you can do to differentiate yourself.
Seriously Single
Keepin’ it real on the “Seriously Single” podcast with writer and podcaster Brie Hogan.
Blind Date With A Book
Combining two of my passions - love and books! The podcast that matches guests up with their book soulmates, using exclusively dating app questions.
Dating Will Be The Death Of Me.
I love talking with other women about the challenges we all face as single women. I took a break from public speaking recently but really enjoyed this conversation with Amanda. Casual, chill but meaningful.
Our Mothers Ourselves Podcast.
Katie Hafner is an award winning New York Times Writer and host of Our Mothers Ourselves Podcast. My mother is my biggest role model. Her ability to love surpasses anything I have ever seen and she’s always able to rise when life throws her challenges.In this short podcast, we discuss her journey.
Foundation FM.
Had an unscripted across the pond conversation for British radio Foundation FM. The only requirements, no make-up and no filter. This young host made me laugh, we discussed all things love & of course ‘Dating Around’.
By Intent.
By Intent is a developmental platform for millennial women. On this episode, I join the founder of By Intent to discuss purposeful living and authenticity, ego and identity when it comes to dating and relationships.
Before Anyone Else.
We discuss the nuisance of dating, marriage, and subsequently divorce in an Indian-American world. I explore the challenges encountered in my own journey, dig into why these challenges exist and the takeaways I have now that I have been dating post-divorce.
The Cardamom Pod.
We discuss dating and marriage expectations as well as my own experience on Netflix’s ‘Dating Around’.